Lina Srivastava is the Principal of Lina Srivastava Consulting, LLC, which focuses on employing strategy, innovation, engagement and the use of cultural assets to create and demonstrate social change. For our new feature ‘The Indovators’, Lina talks about opportunities for indian designers in the fields of service design, information design, systems design, climate change and more. She elaborates on how designers can use their inherent skills to create cross sector relationships and communication channels. She also emphasizes the importance of fostering a climate of creation and risk taking in a conservative risk averse culture. Overall, the first feature of our new series tells us why designing for the developing nations is a challenging yet gratifying and why innovation matters.



