We become what we behold. We shape our tools, and thereafter our tools shape us.——-Marshall McLuhan

Posts Tagged ‘ServiceDesign’

NyayaBhoomi – A Service Design Venture for Auto-Rickshaws

Ever had to catch one of those New Delhi auto-rickshaws? You know that you are being taken for a ride then. The rickshaw drivers are rude, they refuse to go by the meter, they always seem to be going the opposite direction to where you want to be going. I have questioned the local transportation [...]


Mapunity – Social technology at work

Mapunity uses and develops technology to tackle social problems and development challenges in India.  They provide map based services and design geographical information systems along with mobile technologies mostly for government departments and civil society organisations. They are also extend their services to R&D initiatives of commercial ventures.
Of all the various project Mapunity is involved [...]


Babajob.com – Connecting employers with informal sector workers

Babajob.com is a Bangalore-based start-up that uses the web and mobile technology to connect employers and bottom-of-the-pyramid (BOP) informal sector workers (i.e. maids, cooks, drivers, etc.) with the goal of creating a scalable, replicable and profitable solution to combat poverty. Babajob aims to do this by creating greater market efficiency in the informal sector through [...]


Chotukool – nano refrigerator for rural india

The ChotuKool is like no other fridge. It does not have a compressor. It runs on a battery. Utensils and bottles need to be loaded into this 43-litre cool box from the top. It weighs only 7.8 kg and costs only Rs 3,200. A product of Godrej & Boyce, the fridge was co-created with the [...]


Stopping open defecation in India by 2012

“This is the first toilet in the world — in the world — where you use the toilet and you get paid,” Nair says. Now India is trying a different kind of cash reward to encourage toilet use. The Nirmal Gram Puraskar, or “clean village prize,” gives 50,000-5 million rupees to local governments that end [...]